Category : Marketing

Podcasts in this category:147


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audioGet Lots of Clients With This Consulting Tool!

This is a live recording of me using my Opportunity Analysis Worksheet to uncover every single one of the hidden marketing assets in my client's business. My client has no idea I am simply reading (word-for-word) parts of the script directly printed on the Opportunity Analysis Worksheet. Listen to the dramatic effect this Worksheet (or, cheat sheet, if you prefer) has on Barcus, who is a successful tax advisor. By using this tool, I don't have to wing-it like I've done in the past. I have a scripted sequence of questions to follow. This is my new secret weapon. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioGuidewire Audio Whitepaper

Customized content for leading edge companies
 

audioHere's How To Create A Hot Selling Information Product On Any Subject

Kyle is a burgeoning cartoonist and illustrator based in southern California. Listen to his innovative idea about joint venturing with florists to sell more flowers during the usually slower times of the year. We discussed sales letters, who to mail the letters to in a test, and an inexpensive way to obtain leads for your test mailing. By measuring and analyzing the test results, Kyles system could be presented to local florists. You will hear my suggestion about creating an information product that could be sent to florists all around the country presenting successful joint ventures. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioHow A 70 Year Old Nashville Man Turns $120 Into $10,000 Twice A Month

This detailed plan from marketing consultant Sam Bowman is priceless. Sam Bowman is in his 70s. He operates Bowman Consulting out of Nashville Tennessee. I really think you are going to like this interview because Sam tells it like it is. This man talks from real face to face selling experience. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com
 

audioHow A Boy Got Rich On The Internet Selling Information

This interview reveals and amazing but true story of how a kid considered a failure by his parents very successfully, created and internet information marketing business. Jason may sounds like a 15 year old kid, but behind that young sounding voice is the ambition, desire and passion of a tiger. This drive and will to prove his parents wrong was the vital force behind his super success. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com
 

audioHow To Buy Newspaper Advertising Without Losing The Shirt Off Your Back

This exclusive interview with Greg G., the founder of a top newspaper consulting firm in the South, is chalked full of the insider tips of how you can get the best rates in newspaper advertising to help you grow your business to the fullest. Greg worked in the newspaper industry for more than 20 years and was Vice President of Circulation for the Lexington Herald Leader, an integral member of the second largest newspaper group in the country. We discuss the life of a newspaper advertising representative and how they have evolved from being mere order takers to being highly educated and knowledgeable professionals in both advertising and marketing. You will hear what motivates a sales rep and what their responsibilities are to the newspaper as well as to their customers. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioHow To Get All The Up Front Paying Clients You Can Handle For Your Marketing Consultancy Business

Jon Eklof was one of Jay Abraham's first marketing protgs. He is an expert on all facets of marketing and has been studying and consulting for the last 13 years. Listen in as he explains a few of his philosophies on how to get clients, the best kind of clients to take, how to get money in your hands up front, why you can never help a client whose product won't sell, why the best contract won't help you if the deal goes bad, and much more. A very valuable insight into what it is really like to be in the trenches as a marketing consultant. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioHow to Get Lots of Clients for Your Start Up Business

Mark called looking for marketing advice on his new internet start-up business. This is only the fourth time I have conducted an opportunity analysis. You are learning as I am learning. Notice how I am closing all the way through the call. You have to practice this interview several times before you get comfortable with it. You have to really understand the HMA system and how it can help a business grow. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com
 

audioHow To Get Maximum Profits From Your Yellow Page Advertising Low Prices

This is an interview I did with one of the world's top yellow page advertising experts. Learn the mindset of a yellow page advertiser and how to use it to your advantage as well as some little-known ways to selling consulting services to the yellow page advertiser. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com
 

audioHow To Get Your Customers To Write Your Sales Letters, Advertising Copy, And Brochures For Free!

Here is a great example how you can sell more of your products or services to new markets with very little effort and very little cost. I have owned a pen manufacturing business for ten years. I am always on the look-out for new markets that have an interest in my pens. This is a 20 minute recording from a lady who wanted to buy pen parts. Listen in as I probe and search for all the reasons why this market unknown to me would want to buy my pen parts. I am currently using this recording to market my new pen part division of my pen business. All this from one idea and one customer. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com
 

audioHow To Make $30,000 A Month Selling Your Product Using Tent Promotions

Tent promotions work! Imagine if you could introduce your product to customers who shop at a large retailer on any given day youd be reaching thousands of people per week. Big Box Retailers like Lowes, Home Depot, Sports Authority, and Circuit City draw customers into their store like bees to honey and one very astute marketer has perfected a plan to get in on their success. He sets up a tent outside their store to promote and sell his product. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioHow To Make Cold Call Selling Into A Fun And More Profitable Activity

I've been using cold calling pretty effectively over the last 15 years for many of my selling activities. And it's what I call pounding the phones. It has been one of my most effective methods for selling. But I hate it for the same reasons most people hate selling by phone. I am very fortunate to have just found a radically new honest sales approach based on integrity and common sense to get clients by phone. It challenges traditional sales thinking and will help you achieve better results. It's the missing link -- a new mindset and language that converts selling by phone into a natural conversation between you and your prospect. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com
 

audioHow To Make Enormous Amounts Of Money Packaging and Marketing Information

Here is a short consultation that I did with a gentleman named Peter who has become a representative for an MLM company that sells food and vitamin supplements to promote better health.The reason Peter called was because he wanted to know quicker, better ways to promote his MLM business - things seemed to be moving too slow for his needs. He had discovered a company that, for a handsome price, would not only show him the secrets to successful MLM marketing, but guarantee his success as well.Now, everyone is entitled to his or her opinion. Peter called me and asked what I thought and I gave him my opinion about this companys offer to sell him secrets. I also gave him my strong advice about the MLM industry.This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioHow To Maximize Your Internet Profits In Minimum Time!

Widely Recognized as The A Website Conversion Expert, Dan is the go-to Internet copy genius who's created hundreds of money-making ads and sales letters for clients in more than 49 different industries...Dan has a track record of selling over $25.7 million of merchandise and services. If Dan is such a wizard with words, perhaps you're wondering why you haven't heard of him before. It's because Dan doesn't seek out the spotlight. This quiet giant keeps a low profile in an industry over-run with self-promoting, self-proclaimed, and often self-deluded experts. Instead of stoking the Locke Publicity Machine, Dan focuses on stoking the fires of success for his small business clients. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioHow To Offer Information Products for Higher Profits, Less Returns

Ramon Williamson was my very first personal Internet marketing coach. He was the genius and mentor who helped me develop my first Internet presence. As an Internet marketing coach he is second to none. I recently asked him for some advice on how to better my site httpwww.hardtofindseminars.com and structure my current product offerings in the best and most profitable ways. Ramon delivered me a priceless, one-hour consultation. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioHow To Pick A Market, Buy Related Products For Pennies On The Dollar And Resell Them For Huge Profit

I mean it! It is a conversation with Bill Hibler. Bill is a great copywriter. We started talking about marketing. Our talk turned into an hour-long information dump of all the secrets to my business. Nothing was held back. In this private conversation, I reveal seven of my best secrets about selling pre-owned marketing seminars and how you can do the same with different information product categories. I reveal exactly how I did it, what makes products sell for more money, how I used photos in my advertisements to sell at a much higher price than my competition, and how to up-sell prospects interested in related items. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioHow To Put Together Your Own Free Web Site And Save A Fortune

I must admit that as much as I thought I knew, the information I gained will be immensely helpful to me. I have found tools that can make my job much easier and enable me to reduce my research time by at least half. I can now spend more time on the things that generate income for me and my consultants. Thanks, Michael, for unselfishly sharing this valuable information. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 

audioHow To Qualify The Key Decision Maker Who Buys What You're Selling

This is a great 27 minute interview with the owner of a software company who was clearly draining her company's resources dry. Having lots of leads means nothing if no-one buys your product or service. Learn how to save time and money by qualifying your prospects before you spend one dime of your company's resources selling to them. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com.
 
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