>On this weeks DIMAcast - #90 . . . What makes a retailer successful in the Capital City of New Zealand can make a retailer successful anywhere in the world. It's having a common understanding between the boss and the team of what's expected. Chris Wilkinson of Photo Plus shares his thoughts and his "charter" with Bill McCurry and listeners of this week's upcoming DIMAcast. These DIMAcasts can be heard through any computer audio system, through your MP3 player or transcripts can be downloaded. Transcripts have additional graphics or pictures as well as the text of the interviews. Just click on the link below to download.   Bil McCurry wmccurry@mccurryassoc.com Jennifer Kruger jkruger@pmai.org DIMAcast 800 NUMBER !!! 1-800-965-6692 Feedback: bmundy@dimacast.com  or  comments@dimacast.com

Today, Jennifer interviews Michael Tapes, who has producted a new video tutorial called “RAW Without Fear, Uncertainty and Doubt.” He hopes to convince photographers that a RAW workflow is actually easier than a JPEG workflow. Links RawWorkflow.com http://www.rawworkflow.com/ Operation Photo RescueIf you would like more information or would like to register as a volunteer click on the link below. http://www.operationphotorescue.com Comment or suggestions for future interviews Jennifer Kruger jkruger@pmai.org iTunes FREE download: http://www.apple.com/itunes/download DIMAcast 800 NUMBER !!! 1-800-965-6692 Feedback: bmundy@dimacast.com  or  comments@dimacast.com

Dr. Andrew Lippman of MIT’s Media Laboratory was an Official Business Session speaker at PMA 08, where he presented a fascinating look at viral communication. In today’s DIMAcast, Jennifer interviews Dr. Lippman about how viral communication affects businesses. MIT Media Lab Dr. Andrew Lippman http://www.media.mit.edu/people/bio_lip.html Links to DIP award winner Rocket Life http://www.rocketlife.com/ Operation Photo RescueIf you would like more information or would like to register as a volunteer click on the link below. http://www.operationphotorescue.com Comment or suggestions for future interviews Jennifer Kruger jkruger@pmai.org iTunes FREE download: http://www.apple.com/itunes/download DIMAcast 800 NUMBER !!! 1-800-965-6692 Feedback: bmundy@dimacast.com  or  comments@dimacast.com

On this weeks show Host Brian Mundy cruses the show floor at PMA 08 to interviews some of the Digital Innovative Products Award winners for 2008. Also in the beginning of the show will give a big shout out to the winners of the PMA 08 Chili Cook Off … SPAA. Links to DIP award winners www.kodak.com www.bfinkjet.com www.lucidiom.com www.hp.com www.delkin.com www.zerox.com Link to Lynda.com www.lynda.com Operation Photo RescueIf you would like more information or would like to register as a volunteer click on the link below. http://www.operationphotorescue.com Need to register for the DIMA conference ??? http://www.pmai.org/index.cfm/ci_id/33573/la_id/1.htm iTunes FREE download: http://www.apple.com/itunes/download Comment or suggestions for future interviews Jennifer Kruger jkruger@pmai.org DIMAcast 800 NUMBER !!! 1-800-965-6692 Feedback: bmundy@dimacast.com  or  comments@dimacast.com

We just closed a very successful DIMA convention as those of you who were there know. The DIMA Marketing Idea Exchange was great fun and attendees learned a lot and met new friends. In today's DIMAcast we focus on greats from down under with the 7th installment of the Marketing Idea Exchange with Bill McCurrry. This week’s interviews Imagine adding 50 additional products to your lab's offering in time for Christmas. That's what Phil Gresham of Fotofast, Brisbane, Australia did. In this week's DIMAcast, Phil tells Bill McCurry how he did it and why. Available in this Podcast and also a PDF transcript, the transcript includes a sample of Phil's brochure that drove his sales increases. How many customers want to shop in a place that describes itself as "wacko"? In Australia, Ted's is known for being unique in many ways. Bill McCurry tries to keep a straight face as he interviews Richard "Robbo" Robertson, Ted's CEO. Robbo invites photo retailers around the world to start a new exchange program for staff where they can go to other countries like a student exchange program. Details are in this week's DIMAcast along with pictures of Ted's marketing endeavors which are included in the transcript We missed Angela Haig McAuliffe at this year's DIMA conference. She stayed back in Dunedin with her new daughter, Frankie. Bill McCurry visited Angela shortly before Frankie was born to get an update on how prolab is fighting back against losing business from professional photographers. Angela has developed a three tier pricing system that is being well received among her current and future customers. Details of the plan are included in the transcript for this week's DIMAcast. These DIMAcasts can be heard through any computer audio system, through your MP3 player or transcripts can be downloaded. Transcripts have additional graphics or pictures as well as the text of the interviews. Just click on the link below to download.   Bil McCurry wmccurry@mccurryassoc.com Jennifer Kruger jkruger@pmai.org DIMAcast 800 NUMBER !!! 1-800-965-6692 Feedback: bmundy@dimacast.com  or  comments@dimacast.com

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